I’m a New York-based creative director and the founder of Feel, a creative agency.
I've worked with numerous brands including Calvin Klein, Gap, Virgin Hotels, Target, Theory, and Helmut Lang on projects ranging from campaigns to complete rebrands.
After studying fine art at the School of the Art Institute of Chicago, I joined Alexander Wang as the nascent brand's first in-house art director, helping to turn it into the venerable fashion house it is today.
Between then and now—
After years of bridging the gap between brands and agencies, I saw the need for a new type of creative partner. So, I corralled a group of talented individuals to join me in building Feel. In our first year, we helped launch a homewares brand, a meditation lifestyle brand, a female-only artists agency, and America's first soccer brand.
I started to post my Getty images and videos collection on Instagram @bettyimgs.
There's more, but it's best we discuss it in person.